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Playbook

Presentation Skills

The importance of public speaking skills

Improve Your Public Speaking, Improve Your Career

By | Posted Jan 10, 2017

How important is public speaking in the business world? Warren Buffett once said that learning this skill would increase a person’s […]

authenticity in marketing

Lessons Learned: Always Strive For Authenticity In Marketing — And Life

By | Posted Oct 12, 2016 | 1 Comment

Microsoft’s Geoffrey CoIon attended some sessions at Advertising Week with his name badge and affiliation hidden, to see how people would treat him—and demonstrate the need for authenticity in marketing. Here’s what happened.

millennials working for Boomers

Millennials Working For Boomers: Here’s The Inside Scoop

By | Posted Oct 10, 2016 | 1 Comment

There might be a “generation gap” when it comes to millennials working for Boomers, but there are so many things both cohorts can learn from each other—making the relationship mutually beneficial.

credible leader

What Does It Take To Be A Credible Leader? Straight Talk.

By | Posted Oct 7, 2016

Establishing and maintaining a reputation for honesty and consistency takes effort and vigilance, but the rewards that come from being seen as a credible leader are significant and long term—for both you and those you lead.

presentation tips

5 Presentation Tips You Can Learn From Steve Jobs

By | Posted Oct 4, 2016 | 1 Comment

Five years after his passing, he’s still a public speaking icon. Watch here to learn a few presentation tips from Steve Jobs, and maybe some of his aura will rub off on you.

how to pitch an idea

How To Pitch An Idea — And Get Everyone Onboard

By | Posted Sep 9, 2016

Learning how to pitch an idea includes making it clear what your proposal does and doesn’t include, what the value proposition is, and what you will deliver.

sales storytelling

7 Stories All Salespeople Should Tell To Build Rapport

By | Posted Sep 7, 2016

People tend to do business with people they like and trust, and building rapport with a potential buyer is crucial to sales success. Storytelling helps people get to know you more intimately than reading your résumé.

facebook status updates

Science Knows You By Your Facebook Status Updates

By | Posted Sep 6, 2016

Psychologists studied the Facebook status updates of over 500 people, as well as their answers to survey questions. Some of the findings won’t surprise you at all if you’re a regular Facebook user.

negotiation tactics

4 Negotiation Tactics To Win In Both Business And Life

By | Posted Aug 16, 2016

How can you master the art of negotiation? We all encounter situations in life that require a little extra care. Try using these four powerful tactics to start building your negotiation arsenal.

public speaking faux pas

Not A Good ‘Look…’ Avoid This Public Speaking Faux Pas

By | Posted Aug 9, 2016 | 1 Comment

Your go-to words and phrases should connect and draw people in, not push them away. Don’t put distance between yourself and your audience by telling them they just… don’t… get it.

Ted Talk

5 TED Talks That Can Make You A Better Communicator

By | Posted Jul 25, 2016

What’s the secret to a powerful Ted Talk? Chuck Garcia, Founder of Climb Leadership Consulting. describes the elements that make each Ted Talk magical and engaging.

good story

5 Reasons People Love A Good Story

By | Posted Jul 11, 2016 | 1 Comment

Looking to enhance the way you market your products and services? Jim Poage and Jennifer Poage, authors of, “Flair: Design Your Daily Work, Products, and Services to Energize Your Customers, Colleagues, and Audiences,” explain how organizations can thrive from constructing quality stories.

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