Posts by American Management Association
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American Management Association is a world leader in professional development, advancing the skills of individuals to drive business success. AMA’s approach to improving performance combines experiential learning—“learning through doing”—with opportunities for ongoing professional growth at every step of one’s career journey. AMA supports the goals of individuals and organizations through a complete range of products and services, including seminars, Webcasts and podcasts, conferences, corporate and government solutions, business books and research.
10 tips to improve leadership development in your organization

10 Tips to Transform Your Training Program

By | Posted Apr 8, 2014

Are you trying to motivate and engage your team using training? New research by AMA Enterprise, a division of American […]

global leadership development

What Does It Take to Be a Global Leader?

By | Posted Mar 17, 2014

For nearly two decades top organizations have expanded their leadership development programming to respond to the growing demands of globalization. […]

customer is happy because the employee is focused on him

Are You Really Focused on the Customer?

By | Posted Oct 17, 2013

At first glance, “big picture thinking” and “customer focus” would seem to be mutually exclusive terms. After all, the first […]

training program

12 Ways to Make Your Training Program a Hit

By | Posted Sep 24, 2013

It’s human nature to want to learn and develop…so why do so many employees avoid training programs like the plague? […]

effective feedback

6 Tips to Effective Feedback

By | Posted Sep 17, 2013

Clients need a good listener as well as one who provides effective feedback, one who says:  “Please tell me more.” Those four […]

am I stressed?

AMA Quiz: Am I Stressed?

By | Posted Sep 11, 2013 | 1 Comment

Your ability to handle stress may be one of the most critical skills you learn. Stress can affect your health, […]

how to write a good email

How to Write the Perfect Email

By | Posted Sep 10, 2013

Trying to figure out how to write the perfect email within a regular day at work? During the course of […]

relevant marketing

Is Your Online Marketing Relevant?

By | Posted Mar 29, 2013

Are you sure your marketing is still relevant? The average customer is flooded with messages hourly. At the same time, marketers now have the data and the ability to target small, niche groups of customers. Because of these two trends, customers expect relevance.

B2B analysis

How Is B2B Marketing Different From B2C Marketing?

By | Posted Mar 20, 2013 | 1 Comment

Marketing is extremely different when you are marketing directly to a consumer (“b to c” or B2C) as opposed to marketing to another business (“b to b” or B2B).

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What Is a Liability?

By | Posted Mar 5, 2013

When learning how to read and decipher financial statements you will need to differentiate between what is a liability and what is an asset. So what is liability?

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