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Posts by Greg Stone
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Greg Stone spent many years as a journalist so he brings those “street credentials” to every assignment. He began his career as a writer at Time Inc. in New York, and later worked as a TV reporter in Minneapolis, Boston, and on PBS. His professional honors include three Emmy nominations. Turning down an offer to anchor at CNN in New York, Greg founded Stone Communications in 1989. Since then he has conducted numerous media and presentation skills workshops for high-level executives at Fidelity, IBM and 3M; deans at Harvard University; rocket scientists at the Smithsonian; senior managers at the LA Dodgers; and three spokespeople facing interviews on “60 Minutes.” As a recognized expert, he has guest-lectured on media relations at Harvard Business School. Greg has also written and directed hundreds of video productions for clients such as Coca-Cola, Dana-Farber Cancer Institute, Johns Hopkins Medical School and Stop & Shop. He earned an AB with honors from Harvard University, followed by two master’s degrees from Columbia University in journalism and business.

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To Pitch or Not to Pitch: What Makes A Story

By | Posted Sep 25, 2014

So you want media coverage, preferably on the front page or the first screen.  But is your story newsworthy enough?  […]

Don’t Let Stage Fright Make You Uptight

By | Posted Jul 28, 2014 | 1 Comment

Your brain probably works extremely well until you stand up to make a speech. Jerry Seinfeld says that the person […]

How to be More Quotable

Soundbiting With Teeth: How to Be More Quotable

By | Posted Jun 30, 2014 | 1 Comment

What if I told you that one in four people on this planet will suffer mental illness at some point […]

how to have a good relationship with the media

10 Things To Avoid Doing To The Media

By | Posted Apr 24, 2014

As a former journalist, in print and television, mostly on the business beat, I suggest these inside scoops if you […]

use your voice to project power

Voices Carry More than Words

By | Posted Apr 10, 2014

When I started my first job as a TV reporter, my skills as a narrator left a lot to be […]