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Posts by Jeanne Bliss
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Jeanne Bliss pioneered the Customer Leadership Executive position, holding the role for over twenty years at Lands’ End, Allstate, Coldwell Banker, Mazda and Microsoft Corporations. Since 2002 she has led CustomerBliss, where she has guided the customer experience transformation journey with leaders in Fortune 500 and Global 1000 companies to help them achieve customer-driven growth. She is a worldwide keynote speaker, and sought frequently by major media for her point of view. Jeanne is the co-founder of the Customer Experience Professionals Association, established to advance the worldwide discipline of customer experience and customer experience practitioners. She is also the best-selling author of Chief Customer Officer: Getting Past Lip Service to Passionate Action (2006), and I Love You More than My Dog: Five Decisions to Drive Extreme Customer Loyalty in Good Times and Bad (2011).

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customer journey map

The REAL Power of a Customer Journey Map

By | Posted Jun 30, 2015 | 2 Comments

Are your customer’s needs being addressed by your company’s leadership? Jeanne Bliss, co-founder of the Customer Experience Professionals Association explains the benefits of using a customer journey map effectively.