There are many applications that will be capable of generating Petabytes or Exabytes of data, but I would like to […]
The number of citizens that are active on a social network continues to grow rapidly as they are measured by […]
In Gartner’s Hype Cycle of Emerging Technologies they place Content Analytics at the end of the “Peak of Inflated Expectations” and they […]
Everyone has a different explanation of big data and what it can mean for organizations. With so much information, it […]
Machine-to-Machine data is likely to increase drastically in the coming years. More and more applications are being equipped with sensors […]
The question of how much big data is needed for a big data strategy, is always an issue for corporate […]
If you can’t predict where your business is going you need to take a look at data analytics. Historically, the only available data analytics, organizations could use to monitor success were descriptive analytics. This information answers the question “what happened in the past with the business?” With the availability of big data we entered the new area of predictive analytics, which focuses on answering the question: “what is probably going to happen in the future?” The real advantage of analytics comes with the final stage of analytics: prescriptive analytics.
Big data can be collected through game design and gamification to improve customer engagement and build a relationship with the company brand. […]
The gamification of business is not just for effective marketing campaigns. Gamification will change the way organizations connect with consumers and it will provide extremely valuable big data that can enhance a company’s big database.