AMA
Playbook
Posts by Peter Hinssen
avatar
An entrepreneur, advisor, lecturer and author, Peter Hinssen (1969) is one of Europe’s most sought-after thought leaders on radical innovation, leadership and the impact of all things digital on society and business. www.peterhinssen.com

LAST POST


marketing networks

Marketing as Network Neuroeconomics

By | Posted Jun 11, 2015

Want to take your marketing efforts to the next level? Peter Hinssen, author of “The Network Always Wins”, explains the importance of having a personalized approach in dealing with customers. See how you can use network neuroeconomics to better treat customers as individuals, rather than through demographics.

marketing networks

Marketing to Networks of Intelligence

By | Posted Jun 5, 2015

Are you up to speed on how new consumers are interacting with technology during the purchase process? In today’s fast-paced world, marketers face a new reality when dealing with potential customers. Peter Hinssen explains how the networks of intelligence work, and what you need to do to take advantage of them.

triune networks

Surviving Disruption with Triune Networks

By | Posted May 29, 2015

How can you handle ongoing disruption in your industry? According to author Peter Hinssen, organizations do not take advantage of the full array of assets at their disposal. See how a system modeled after the triune brain, the triune networks, can help you grow and sustain your company.