Instructional designers and other training professionals are often forced into order-taking roles. For example, your company wants training on a specific topic—compliance, software and systems, customer service, and sales training—and a one-size-fits-all module is produced. Well there’s a better way: At ASTD 2014, Dick Handshaw, author of Training That Delivers Results, gave a session on a far better way to educate employees, one that connects learning solutions with strategic business goals.
Rather than being told what to teach, proactive designers collect data to define problems and develop training interventions. Created by one of the originators of computer-based training, the speaker’s results-oriented instructional design model is systematic yet flexible, and works for both instructor-led training and e-learning.
Here are 3 tips from Handshaw’s presentation to help you align instructional design with business goals:
- Assess the nature and condition of the business. Learning goals and business goals should go hand in hand.
- Focus on shared business goals and results. This is the process needed to tie the learning experience to enhanced performance outcomes—and deliver sustainable, quantifiable business results.
- Set usable metrics for the business goals. Metrics allow you to track progress and prove whether your training was successful. It’s also really helpful in determining where the training needs to be tweaked to achieve its full potential.
“AMA focuses on training that delivers business results,” says Nancy K. Roberson, President and Publisher of Amacom, the publishing division of AMA. “So we are very proud to be publishing Handshaw’s book.” Organizations worldwide, including the majority of the Fortune 500, turn to AMA as their trusted partner in professional development and draw upon its experience to enhance skills, abilities and knowledge with noticeable results from day one.
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For more information, check out Training That Delivers Results (Amacom) by Dick Handshaw.
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Make sure your training delivers business results.