The B2B buyer’s journey is an especially precarious one. Selecting enterprise-level solutions for your business is no small thing, and […]
Want to shorten your sales cycle? You need hotter leads. How do you get hotter leads? You need to get […]
Compared to other forms of communication used in sales, storytelling has a number of unique abilities. It can help capture […]
When it comes to building a world-class sales team, corporate culture is one of the most overlooked factors of success. […]
People tend to do business with people they like and trust, and building rapport with a potential buyer is crucial to sales success. Storytelling helps people get to know you more intimately than reading your résumé.
Salespeople can’t just show up when a customer is ready to buy, handle the sale, and then disappear until it’s time for the next transaction. Once you have a good relationship with a customer, you don’t want to lose it.
Looking to enhance the way you market your products and services? Jim Poage and Jennifer Poage, authors of, “Flair: Design Your Daily Work, Products, and Services to Energize Your Customers, Colleagues, and Audiences,” explain how organizations can thrive from constructing quality stories.
Is your sales team’s performance starting to slide? Perhaps they feel that the reward doesn’t justify the work they are putting in. Jay Meschke explains why you need a clearer compensation plan, and offers five ways to improve on it to re-energize your sales team.
Are you making the most of your tradeshow presence? It is vital to make a good impression at tradeshows, as doing so could help build long-lasting relationships that help grow your business. Anthony Caliendo offers three keys to truly stand out at your next tradeshow exhibit.
Bringing new people into your team can be a difficult task. You need to make sure that your new hires are equipped with the skills that success requires. Eliot Burdett explains six tools for sales hires in a B2B environment, and how they can provide your team with all they need to succeed.