Posts by Jeff Fromm and Christie Garton
Jeff Fromm is executive vice president at Barkley, the largest 100% employee-owned ad agency in the United States. Christie Garton is a lawyer and entrepreneur whose U Chic Media company and bestselling college guidebook series for women have received national attention. They are coauthors of Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever, from which this article was adapted.


Marketing to Millennials

By | Posted Nov 25, 2014

How do you engage your audience? Are you taking into account the growing number of millennials entering the marketplace? If not, your competitors can take advantage and gain an edge over you. Marketing to millennials is a vastly different task than in the past, and Jeff Fromm and Christie Garton are here to provide tips for keeping them engaged and informed about your brand.