Posts by Jeff Thull
Jeff Thull is president and CEO of Prime Resource Group and is a specialist in sales and marketing strategies for companies involved in complex sales. He is the author of the best-selling books Mastering the Complex Sale—How to Compete and Win When the Stakes Are High, and The Prime Solution: Close the Value Gap, Increase Margins, and Win the Complex Sale. A chapter of his most recent book, Exceptional Selling: How the Best Connect and Win in High Stakes Sale, can be downloaded at


Critical Skills for Sales Success

By | Posted Nov 28, 2014

A successful sale is the engine that drives your business. Without sales, your company would have no source of revenue. How do you ensure sales success? Jeff Thull offers his expertise on the critical skills for sales success. See what you need to be doing to ensure that your salespeople are successful and that the core of your business is in good hands.