When Customers Tweet Feedback, Elon Musk Listens

January 17, 2017

Customer feedback via social media

Social media is a valuable source of customer feedback—a point fully embraced by Elon Musk, CEO of Tesla and SpaceX. Read here about how Musk responded to a customer’s complaint regarding other drivers at a Tesla supercharger station. Musk’s quick response demonstrates that social media is not only a marketing tool, but rather a two-way street offering customer insights. (Originally shared on


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Customer service excellence provides an advantage in an uncertain environment. With the right skills, you can enhance your customer relationships and secure that competitive edge.

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