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Ask Yourself 4 Questions When Hiring a Marketing Consultant

Ask Yourself 4 Questions When Hiring a Marketing Consultant

Great marketers do not create campaigns in a vacuum. As a marketing and branding firm, we often work with founders who have technology backgrounds rather […]

Project Management: A Smart Career Move—Q&A with Sherolyn Sellers

Project Management: A Smart Career Move—Q&A with Sherolyn Sellers

The field of project management is undergoing enormous growth. “By 2027, employers will need nearly 88 million individuals in project management-oriented roles,” a Project Management […]

Creating a Culture-First Approach to Customer Experience

Creating a Culture-First Approach to Customer Experience

Conventional approaches to building a customer-centric culture involve topics such as putting the customer first, building business units that obsess over customer needs, deploying technology […]

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goal setting

Goal Setting Is Still The Most Effective Way To Manage Performance

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The more things change, the more one thing has remained the same. Goal setting (based on mutually agreed-upon goals) is still one of the most effective tools in the manager’s toolbox for managing performance.




being honest with co-workers

Being Honest With Co-Workers — Without Being A Jerk

Watch as Kim Scott, former Google director and author of Radical Candor, explains how to “personalize” your approach to talking with colleagues, leading to more productive interactions.




managing introverts

Managing Introverts: 5 Ways To Get It Right

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Chances are you have at least a couple of introverts on your team. The first step to managing introverts is understanding that their introversion is not a defect or fault—they merely derive their energy from a different source.




lower workplace stress

Lower Workplace Stress: How To Relax, Be Present, And Lead

The most effective leaders are those who practice mindfulness to get the most out of themselves, and their people. Cathy Rose Salit, author of Performance Breakthrough, describes how she stays composed, beats workplace stress, and improves performance.



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